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Frederick’s of Hollywood Group’s mission is to create products that make women feel sexy, desirable, and confident. Our goal is to expand our presence through quality, innovation, value, and an unrelenting customer focus.
We share values that place a premium on internal and external collaboration, integrity, excellence, and dignity for the individual. We maintain a respectful, friendly, and productive workplace, as well as a challenging and rewarding work environment for our associates.
Frederick’s of Hollywood Group’s associates take pride in our heritage, our products, and our shared values. Together we will continue to build a world-class organization that is profitable, ethical, and socially responsible.
The merger of Frederick’s of Hollywood, a retailer, and Movie Star, a wholesale manufacturer, offers us a singular opportunity to drive market share growth in the world of intimate apparel.
In order to deliver consistently stellar and ever-increasing profits that will fund our investment initiatives, we will be guided by the following principles:
| We will be honest. Integrity must inspire all of our words and actions.
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| We will communicate consistently on all levels in a respectful, candid and straightforward manner with our co-workers, customers, and business partners.
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| We will be innovative by challenging conventional thinking and the status quo. We will actively pursue new product categories that constantly evolve our brands.
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| We will collaborate and, through teamwork, optimize our collective ability to achieve success.
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| We will exceed our customers’ expectations as customer satisfaction is our single-most critical success factor.
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| We will execute with excellence. We will strive repeatedly for success, never accepting less.
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| We will attract, develop, and reward associates who excel in their respective fields and embrace Frederick’s of Hollywood Group’s shared visions and values.
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